Bloomberg
Apple iPad Presentation (2018)
When Apple released the new iPad Pro in 2018, they reached out to several companies to collaborate on a video where Tim Cook presented the new device. Bloomberg was one of the chosen ones, and I was part of the team of 3 that created a quick snapshot of the iPad Bloomberg app.
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From 0:37 sec to 0:45 sec
Radio app (2018)
Driven by user's feedback, we redesigned the experience of the Bloomberg Radio app. We re-wrote the app to make it more modern, smooth, and easier to interact with.
In just a few months, it increased its usage by more than 50%
Today's View (2017)
Today's View is the redesign of the landing page on the Bloomberg Professional app. This view changes three times a day. To pre-market, intraday, and post-market.
The app 'learns' how each user uses the app and applies suggested information on todays' view. Users can skim around or go deeper on each of the information cards.
Onboarding (2017)
With the release of the new navigation of the app, it was required to have some an onboarding mechanism to introduce to the users the new features.
After research and interviews, we decided to do a slideshow of three videos and five slides.
In collaboration with a developer, we implemented Lottie script (AirBnB) in iOS and Android, for a more scalable solution
Splash Screen (2017)
Continuing with the release of the redesign of the Bloomberg Professional app, we also explored the redesign of the splash screen. This work was not only aesthetical, but also we needed extra time to load the app.
The intention of this exploration was to minimize the perception of waiting time.